Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help

Consumer Finance

Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help

State of Customer Analytics Nearly 65% of marketers are dissatisfied with the speed of customer data analysis and over 70% of marketers are unable to consistently uncover new opportunities for growth from customer data. Nearly 65% of marketers are dissatisfied with the speed of customer data analysis and over 70% […]

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Study Finds Nearly 70 Percent of Companies are Blindsided by Changes in their Business, Despite Access to Data that Could Help

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